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News: Co-op baguette case drags on
Resistance to ‘Irresistible’ loaf tanning salon sourfaux trading standards complaint.
Real Bread Campaign | Friday 31 May 2024
News: Lidl's half-baked loaf marketing?
The Real Bread Campaign's trading standards complaint.
Real Bread Campaign | Thursday 30 May 2024
News: Freshly faked by Tesco?
The Real Bread Campaign submits a trading standards complaint.
Real Bread Campaign | Wednesday 29 May 2024
News: Help us expose the (not so great) British fake off
Please send examples of misleading supermarket 'in-store bakery' claims and displays.
Real Bread Campaign | Wednesday 24 April 2024
News: Additive-free dried yeast
Is such a thing still available in the UK?
Real Bread Campaign | Thursday 18 April 2024
Recipie: Moth-free stuffing
A handful of natural ingredients, none belonging to the order Lepidoptera.
Real Bread Campaign | Friday 15 December 2023
Blog: Real Bread vs. ultra-processed food
Real Bread Campaign co-ordinator Chris Young says (once again): not all loaves are created equal.
Real Bread Campaign | Monday 23 October 2023
News: Sliced factory loaves saltier than crisps
Action on Salt reports some sliced, wrapped industrial loaves have more salt than crisps, burgers and fries.
Real Bread Campaign | Thursday 30 March 2023
News: Iceland drops loaf after Real Bread Campaign complaint
Retailer axes half white product marketed using the word wholemeal
Real Bread Campaign | Monday 16 January 2023
News: Real Bread Campaign calls for Tesco labelling commitment
Retailer urged not to throw baby out with the bathwater.
Real Bread Campaign | Friday 4 November 2022
