Real loaves down your local
On Friday 17th June, the Real Bread Campaign is joining family-owned brewery Everards of Leicester to invite Real Bread bakers to a taster of Project Artisan.
Join members of the Everards team, folks from the Real Bread Campaign and the School of Artisan Food, and other artisan food and drink producers from 6.30-9pm at The Royal Oak in Kirkby Muxloe, near Leicester, to hear about opportunities and the chance to chat. They’ll even throw in a drink and a few nibbles…
The new scheme aims to help artisan food and drink producers bring life back to redundant buildings located next to some of Everards’ pubs, and real food to the communities they serve. Bakers and other producers have the opportunity to rent a building that suits them, and Everards will support them to develop the businesses.
Funded by the Big Lottery's Local Food programme, the Real Bread Campaign holds local community as a key value. Campaign project officer Chris Young said: 'Everards is offering a great opportunity to people who need a hand to help them bring Real Bread back to the hearts of their local communities, and take its rightful place alongside real ale in a real local.'
Project Artisan builds upon the experience gained by Everards in supporting tenants at 172 pubs, and specifically from Project William. Since 2007 Everards has been acquiring unloved locals, investing in them and working with artisan brewers to create brewery taps. Everards offers the capital and business support, with the artisan brewer contributing the real sense of community and local retailing flair on top of their real ales. Project William currently works with twelve small brewers across the midlands, and the innovation has been recognised by the Society of Independent Brewers.
Part of Sustain: the alliance for better food and farming, the Real Bread Campaign champions locally-produced, 100% additive-free loaves, and finds ways to make bread better for us, better for our communities and better for the planet. Membership of the Real Bread Campaign is open to everyone who cares about the state of bread in Britain, full details of which can be found at www.realbreadcampaign.org
Everyone interested in joining this Everards and Artisans evening should RSVP to Helen Parker at Everards by Friday 10th June: hp@everards.co.uk. People wanting to learn more about Project Artisan or Project William can contact Everards' Managing Director, Stephen Gould stephengould@everards.co.uk
**ENDS**
For more information about the Real Bread Campaign please contact Chris Young:
- chris@sustainweb.org or 0203 5596 777
- www.realbreadcampaign.org
- www.twitter.com/realbread
- www.facebook.com/realbreadcampaign
For more information about Everards please contact Helen Parker:
Published Thursday 7 April 2011
Real Bread Campaign: The Real Bread Campaign finds and shares ways to make bread better for us, better for our communities and better for the planet. Whether your interest is local food, community-focussed small enterprises, honest labelling, therapeutic baking, or simply tasty toast, everyone is invited to become a Campaign supporter.
